The use of telephone to sell a product or service is known as telemarketing. Telemarketing has come out as a well-liked and effective marketing tool. Many companies, uses this marketing technique to increase their sales.
Telemarketing is allowed as long as your phone number and name is not on the “Do Not Call List”. If you are on the “Do Not Call List" then telemarketing companies and telemarketers will not call you. Telemarketing companies may only call you when you are currently a customer with them or have bought or done business with them in a recent time.
Many companies are implementing this mode due to the faster responses received. Telemarketing companies normally outsource their telemarketing services to third party telemarketing firms. The outsourcing work enables the companies to concentrate on their main dealings, while the telemarketing firms manages the telemarketing tasks.
There are two types of telemarketing services: One is inbound telemarketing and the other is outbound telemarketing.